Showroom To The World

Showroom To The World Explains what a United States Trade Center is and what it does. Filmed on location in New York, Paris, and Stockholm, the film gives the viewer a brief look at these centres and how one company had success in utilising this marketing service. Busy street scene - NYC w/ 7th Avenue / ‘Fashion Avenue’ signpost - garment district. Men moving fabrics etc on hand trucks; pedestrians, traffic. Tilt up skyscraper; INT showroom of Sherry Manufacturing Company - produces beachwear and novelty T-shirts. Shots of clothes - girl being helped into T-shirt. Mike Kifferman? - Vice President of Sherry - talking about success of Trade Centre shows. 21:57:25 Paris - Champs Elysees with traffic. EXT and INT US Trade Centre in Paris. People registering - VS displays inc silverware - leisure wear - trainers - medical equipment. Three businessmen discuss brochure of US Trade Center. Men on telephones, VP Sherry to camera talks re trade shows over shots of garish t-shirts, shows and exhibitors. Shot across exhibition hall - Motorcycle / motorbike stand could be Harley-Davidson. 21:59:46 Woman modelling life jacket with plastic face mask. Trade Centre offices - girls posting promotional literature. Displays being erected in exhibition hall. 22:00:20 Goods being loaded onto SAS aircraft into cargo hold. Trade centre offices. VP Sherry to camera re help obtainable from Trade Centres when advise is needed re exports etc. EXT building - sign ‘Department of Commerce’. 1970s Kitsch. American Exports / Manufacturing.