Keep This Under Your Hood (1940)

Keep This Under Your Hood (1940) Ford Motor Company Presents / A General Film Production by Cartoon Films Ltd. Animated opening sequence features talking Ford car parts boasting about their durability - “We’re genuine Ford replacements!” - foil attempts of ‘gremlins’ to sabotage them. 08:53:26 Live-action scenes: Mechanic greets customer at car dealership; Ford Service sign. INT mechanics attend training seminar w/ instructor working on car engine next to displays of tools. Narrator describes equipment used by “service men” to make job easier - headlamps calibrated - battery checked - wheel alignment assessed etc. Display w/ sign ‘Approved Ford Accessories’. 08:55:01 Cuts back to cartoon sequence - talking piston introduces spare parts which perform acrobatics & march in formation. Title ‘Attention Please! Play safe and insist on Genuine Ford Parts. Don’t fail to see the parts themselves on display here’. Automobile Industry 1930s. Advertising / Promotional Films. Oddities. Cel Animation; Training Film; Instructional Film;