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Go to HomepageReel Number: 221118-07
Color: Black and White
Sound: SIL
Year / Date: 1928
Country: USA
Location: pa,Spring Haven
TC Begins: 09:04:59
TC Ends: 09:15:37
Duration: 00:10:38
Wake Up Ford Dealers Part 2 Ford Motor Company Intertitles throughout. Intertitle ‘Soon Walter’s garage was the most popular in town’. Front shot wooden car garage w/ Ford signs - Model T ? car pulls out onto street, mechanic waves in another car. INT garage manager asleep in office - dream sequence where he dreams of ‘selling Fords to the multitude’ - speeded-up shot of cars zooming past man standing at interchange - woman comes into office & wakes him up - CU telegram ‘Please arrange attend important dealers meeting...’. Walter leaves garage for dealers meeting next morning - mechanic gives him license tags for new cars. 09:07:03 Train pulling into railway station at Spring Haven, PA - Walter boards w/ assistant, train pulls away. Ford dealers chat in groups outside meeting. Dealers tour Ford car plant - all in hats watch production line workers. Dealers attend meeting - given advice on good service - dealers applaud speaker. Walter arrives back at his garage, sets about cleaning place up & improving standards. Gives pep talk to staff of garage - secretary blows dust off abandoned service follow-up file - Walter shows them new ‘Vis-U-All’ records system - tells them to prioritise soliciting repairs of existing customers’ Model Ts over selling new cars. Staff applaud their boss. 09:13:03 Boss shows mechanic mess in garage forecourt - dirty Model A & junk lying around. INT repair shop - Boss tells mechanics no more non-Ford repair work. Forecourt cleared of junk. Covers put over car to keep clean during repairs. Automobile Industry. Promotional Films. Car Manufacturing. 1920s Fashions.